This course studies the role of the Travel Agency and Tour Operator in the Tourism Industry, leading to a better understanding of the trade and its internal workings, the role of each component in offering cost effective and good "value for money" products for its clients. It also includes topics such as tour products and its efficient development and marketing as well as a travel agency and tour operators organization and functions. In addition to lecture classes, the students are exposed to the skills required in the travel trade, such as interpersonal and communication skills, terminologies, documentation, procedures and system used.
- Teacher: Winona Suarez